Still searching for your niche after months of exploration?
Join a community of people finding their niche. Discover your Ikigai, connect with like-minded members, and build something that matters—on your schedule.
Be among the first to discover your founder path
IKIGAI is a Japanese concept meaning "reason for being." As a black belt in Karate and Japanese Jujutsu who's experienced Japan's culture firsthand, I've seen how powerful this framework is. It's where your passion, skills, what the world needs, and getting paid all intersect—that's your niche!
You're not alone
Thousands of people struggle with the same challenges. The good news? There's a proven method to cut through the noise and find your niche.
Finding your niche feels impossible
You have ideas, but which one is right? Which aligns with your passion, skills, and what the world needs?
Analysis paralysis keeps you stuck
You research endlessly, compare options, and overthink every possibility. But you never actually decide—you're stuck in the exploration phase.
You're exploring in circles
You jump from one idea to the next, exploring possibilities but never committing. Every path seems promising, but none feel like 'the one'.
There's a better way to find your niche
Instead of endless exploration and analysis paralysis, the Ikigai method gives you a structured approach to discover where your passion, skills, market needs, and income potential intersect.
How It Works
A simple 3-step journey to discover your founder path
Discover Your Ikigai
Answer 4 simple questions to find your niche—where your passion, skills, market needs, and income potential intersect.
- •Pre-populated suggestions to get you started
- •Auto-generated income opportunities
Get Your Results
See your personalized niche recommendations with detailed analysis, match scores, and actionable next steps to turn your Ikigai into reality.
- •3-5 personalized niche recommendations
- •Detailed match analysis and explanations
Explore What's Next
See your personalized niche results and discover the tools, resources, and community features coming soon to help you build.
- •Detailed niche analysis and recommendations
- •Preview of upcoming features and resources
Discover Your Ikigai
Answer 4 simple questions to find your niche—where your passion, skills, market needs, and income potential intersect.
- •Pre-populated suggestions to get you started
- •Auto-generated income opportunities
Get Your Results
See your personalized niche recommendations with detailed analysis, match scores, and actionable next steps to turn your Ikigai into reality.
- •3-5 personalized niche recommendations
- •Detailed match analysis and explanations
Explore What's Next
See your personalized niche results and discover the tools, resources, and community features coming soon to help you build.
- •Detailed niche analysis and recommendations
- •Preview of upcoming features and resources
Built by someone on the journey, for everyone finding their niche
I'm a technology executive with two decades of experience in Cybersecurity, SRE, DevOps, and Leadership.
I'm a 42-year-old aspiring founder, trying to build a business that actually fits me. The real challenge? Finding a problem worth solving that matches my passions, skills and what the world needs. This club is my way of helping others do the same with Ikigai—without drowning in endless "ideas."
I'm actively using the Ikigai method to find my niche and build my founder journey, sharing the process publicly along the way.
Ready to find your niche?
Join a club of people finding their niche and building something meaningful